These days, it seems that absolutely anyone can declare themselves an online marketer and start advising clients on the intricacies of web marketing. All you need is a laptop and a phone line and you have access to most of the same tools and techniques the professionals use. Even better – you can pretend you understand them too.
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You are probably aware that I am rather passionate about the uses and abuses of online content as a source of information and misinformation. The ability for the internet to completely distort and manipulate our view of the world is immense and so far isn’t taken seriously enough – particularly by the media operations that still use the internet for fact-checking.
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The internet has been touted as the greatest ever revolution in information technology. The entire sum of human knowledge may one day be accessed through this portal of wonder. But what actually is ‘knowledge’ and how reliable is it anyway? With the internet using more ‘democratic’ methods to compile information, are we getting the facts we need or misinformation to lead us astray?
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Since starting this blog last year, I have regularly been asked about how to become a professional writer. Mary, one of my keener subscribers (see – I didn’t forget you), recently raised the topic again and prompted me to think some more on it. Some of the issues related to this discussion I covered previously in my series on ‘The Professional Writer‘, but what I didn’t cover was how to get writing work in the first place.
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A good argument is an artform. The cut and thrust of well-conceived and cleverly constructed points and counter-points can be both uplifting and insightful. An insightful argument can open the mind. As a writer, I love how words communicate very complex ideas and enjoy the mental dexterity of formulating a detailed response in a debate.
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A quick note to point out to readers that money.co.uk has put up a formal apology on their website for promoting fabricated news. lso, the original page containing the offending article has had a full disclaimer added.
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