There are certain words and phrases I find myself using every day that I wish I didn’t have to. ‘Thought leadership’ is one. ‘Community’ is another. Even ‘social media’ sticks in my throat it has become so overladen with misinterpretation, expectation and confusion.
Checking my website statistics, I have been amazed recently at the number of visitors who come to the site mistakenly believing it contains discussions on copyright law. Google searches such as “How to copy write a movie” and “The law behind copy write” persuade me that there is some confusion between copyright and copy write. On clicking back through to one of these Google searches I was even more amazed to find a high number of forum posts, web articles and more that talk about “copy write infringement”, “the difference between copywrite and trademarks” and other similarly misguided missives.