Rock DJ part 2: Free is better than a cover charge

Rock DJ part 2: Free is better than a cover charge

When we first started running The Pit out of DJs Nightspot in Gosford, it was free entry. Thursday nights had always been notoriously quiet in Gosford – crikey, even most weekends resembled a ghost town – so there were no high expectations and we were on a trial. The club was packed.

Rock DJ part 1: You don’t build communities

Rock DJ part 1: You don’t build communities

You may or may not know this, but throughout the ’90s, I worked as a nightclub DJ. No, it wasn’t all duff-duff and techno. My realm was ‘rawk’ and underground and alternative and black. Beat mixing The Offspring into Joy Division isn’t easy, but it’s possible!

Medieval Bumper Stickers

Medieval Bumper Stickers

Anyone whose checked out my other blog this weekend will know I’ve been thinking about memes. Firstly, by looking at how a potentially great idea for a new meme (Google Wave Cinema) was killed at birth by its creator not understanding how viral video works. …

Hitler on memes

Hitler on memes

I love a good meme. There’s something so exciting about hundreds or even thousands of people riffing off a simple idea to create sometimes inspired and hilarious results. Some memes have a very short shelf-life, such as the Kanye West “I’mma let you finish” and the wonderful Twitter game of #medievalbumperstickers. Others seem to go on and on, like the champion of social media memes – Hitler’s Downfall.

How to stuff up your own viral campaign

How to stuff up your own viral campaign

This post started out being merely a quick plug for a YouTube video that really tickled me. It has turned into something else because of the bizarre actions of the video creators. Yesterday, two YouTube vids of Google Wave Cinema were doing the rounds – Pulp Fiction and Good Will Hunting